Coaching Method

At Zarah Activation, we apply the well-known T-GROW coaching model, which stands for Topic, Goal, Reality, Options, and Way Forward. This model is aligned with ICF (International Coaching Federation) standards. The coaching and selected exercises during the collaboration are tailored to your specific needs and desired outcomes.

In the first session, we build rapport, establish a foundation, and set intentions for the collaboration. Subsequent sessions follow the T-GROW framework with specific exercises where suitable. At the end of the collaboration, an action plan is established, and insights are shared to facilitate learnings. The collaboration is also evaluated to ensure effectiveness.

Coaching Approach

At Zarah Activation, we uphold the highest coaching standards, guided by the International Coaching Federation’s core competencies. Our coach holds a diploma from Akademi Coachstjärnan in Sweden, with 97 hours of ICF-aligned coach training, including advanced techniques in ACT. This foundation ensures a professional and impactful coaching experience. For an overview of these competencies, please see our accompanying illustration.